Free EVE Online stuff? (and legit)Follow

This appears particularly useful for new players, but a veteran might want to visit this site and take a look around.

The site is http://www.eveonlineplexcard.com - it's been around for a few months as far as I know. It's a survey site. You fill out surveys, you earn points, you redeem points for free stuff. They say they've confirmed with CCP that there is no violation of the Terms of Service since you're not actually buying ships, ISK, or PLEX (the three things they offer). I know a few people who have tried it out and gotten their stuff delivered within a few days (as per the site), so they seem definitely legit.

Anyone else heard of it?